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Eureka MICE Insights
Strategic perspectives on the evolving congress and high-end MICE industry.
This section gathers insights, analysis and editorial perspectives developed through the Congress Intelligence Unit and The Luxury MICE Brief.
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The floral Mediterranean virtues of the caper, a treasure born among the rocks
It might be a bit presumptuous to travel just to see with one's own eyes the blossoming of one of the most iconic plants of the...
2 min read
The prodigious simplicity of the cuisine of the Tunisian mountains
If you think of Tunisia, you think of Mediterranean cuisine, typical of coastal areas, but there is a mountain cuisine, characteristic of...
3 min read
The Aztec and Inca origins of one of Andalusia's signature dishes
The potato tortilla is one of the most iconic dishes of Andalusian cuisine, a thick and flavorful omelet that encapsulates centuries of...
2 min read
Boost happiness and health through forest bathing while travelling
Modern life can be tough sometimes. Travelling is often the antidote to stress and anxiety. Forest bathing is a simple and enjoyable...
3 min read
All the flavor of fish from the Mediterranean Sea in Marseille's signature dish
With its origins rooted in the Provence region, particularly in the city of Marseille, bouillabaisse is a fish and shellfish soup that is...
3 min read
The mythological Purple Queen who forged Greek gastronomy
The charm of a land rich in art and roots of contemporary history. The epic of mythology and its nature. The fretfulness of colors and...
2 min read
An imaginary dip in the Ligurian Riviera's most precious green sauce
Pesto alla Genovese is the very essence of culinary Liguria. A green and fragrant sauce that combines the intense flavor of the basil...
2 min read
The triangle that made vermouth one of the most iconic elements in cocktails culture
Wormwood, gentian, cinnamon, cloves, orange peel, vanilla. These are some of the most typical herbs and spices used for vermouth. The...
3 min read
The art of making gelato in Italy and the ritual of eating it
The sun outside the windows of Italian homes is blazing hot. During the summer, one of the most delicious and iconic ways to experience...
2 min read
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