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Eureka MICE Insights
Strategic perspectives on the evolving congress and high-end MICE industry.
This section gathers insights, analysis and editorial perspectives developed through the Congress Intelligence Unit and The Luxury MICE Brief.
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Much more than exclusive: Asinara by sailboat
When you feel like you’re flying on water; when the wind ruffles your hair and frees your thoughts; when you’re intoxicated by the light...
2 min read


How to make the customer choose you? ...All about feeling
The tourism market is changing radically. Today, especially in the high-end segment, customers no longer choose on the basis of product...
2 min read


New trends in high-end tourism markets
Over the last decade, like the world of consumption, the way we travel has also undergone a progressive transformation. The strategic...
2 min read


Le grandi evoluzioni dei mercati turistici e le nuove opportunità di posizionamento
1) Come sta andando il turismo in Italia? Dai media apprendiamo pareri molto contrastanti: - Giorgio Palmucci, presidente Enit, il 12...
3 min read


Experiencing the Portofino Coast
Portofino, Santa Margherita, Rapallo, Camogli and Sestri Levante: five destinations of great appeal, diverse and complementary at the...
5 min read


"Nunc est bibendum" Now is the time for drinking! (Horace)
The intense aromas, tastes, flavours and colours of wines have been defining Sardinia for more than three millennia, as Sardinians were...
2 min read


Sardinia: the island of unique experiences
That Sardinia is a different, unique place, had been clear already to Jesuit Francesco Cetti, who in the XVIII century was among the...
3 min read


Wedding in Sardinia
Sardinia epitomizes magical and evocative landscapes, a rich heritage of traditions, history and culture, that find a perfect expression...
1 min read


Come farti scegliere dal cliente? ...Tutta questione di feeling
Il mercato del turismo sta cambiando radicalmente. Oggi, sopratutto nel segmento d’alta gamma, il cliente non sceglie più in base alle...
2 min read
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